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Browsing by Author Cohen, G

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Issue DateTitleAuthor(s)
2008Antecedents and consequences of market orientation in universities: Literature review and conceptual frameworkAsaad, Y; Cohen, G; Melewar, T C
2007Contingency and Institutional Perspectives within the Liberal Professional OrganisationCohen, G; Sims, D
2013Experiential marketing – A consumption of fantasies, feelings and fun. An investigation of the relationship between brand experience and loyalty within the context of the luxury cosmetics sector in ThailandCohen, G; Ueacharoenkit, Supawan
2011An investigation into export market orientation in UK universities from the international marketing managers’ perspective: A mixed-method approachCohen, G; Melewar, TC; Asaad, Yousra
2011A life cycle stakeholder management framework for enhanced collaboration between stakeholders with competing interestsScandelius, C; Cohen, G
2011Luxury designer handbag or counterfeit? An investigation into the antecedents influencing women’s purchasing behaviour of luxury designer and counterfeit brandsCohen, G; Juggessur, Joshie
2003Marketing in the internet age: What can we learn from the past?Harris, L; Cohen, G
2007Misunderstood or lacking legitimacy?Cohen, G; Sims, D
Showing results 1 to 8 of 8

 


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