Brunel University Research Archive(BURA) preserves and enables easy and open access to all
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Browsing by Subject Customer relationship management
Showing results 4 to 4 of 4
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| Issue Date | Title | Author(s) |
|---|---|---|
| 2008 | User adoption of a CRM-based information system within a financial services organisation: An empirical analysis | Sharif, AM; Irani, Z |