http://bura.brunel.ac.uk/handle/2438/5009 2013-05-21T14:51:37Z 2013-05-21T14:51:37Z Thorley, M http://bura.brunel.ac.uk/handle/2438/7266 2013-03-22T10:40:55Z 2013-01-01T00:00:00Z

Title: Going for Gold? Implementing the RCUK policy on access to research outputs Authors: Thorley, M Description: This presentation was given by Mark Thorley, NERC Data Management Coordinator, and Chair of the RCUK Research Outputs Network. The event was hosted at Brunel University on the 27th February 2013.

2013-01-01T00:00:00Z Scoble, R BRAM-NET http://bura.brunel.ac.uk/handle/2438/6569 2012-07-19T08:50:35Z 2012-01-01T00:00:00Z

Title: Research Excellence Framework: REF2014 Authors: Scoble, R; BRAM-NET Description: This presentation was given by Dr Rosa Scoble, Deputy Director Planning (Research & Resources) at Brunel University, at the BRAM-NET meeting held on the 20th June 2012. The event was hosted at Brunel University. BRAM-NET (The Brunel Research Administrators & Managers Network) is a forum to share best practice and information on new initiatives between colleagues supporting research in the centre and academic areas at Brunel University.

2012-01-01T00:00:00Z Lockton, D Human Centred Design Institute (HCDI) Research Seminar Series http://bura.brunel.ac.uk/handle/2438/6543 2012-07-06T14:23:57Z 2011-01-01T00:00:00Z

Title: Design, mental models and behaviour change Authors: Lockton, D; Human Centred Design Institute (HCDI) Research Seminar Series Abstract: Behaviour change, in one form or another, has become a hot topic, from the 'gamification of everything' to the Cabinet Office's 'Nudge Unit'. Design is central to this subject, whether or not politicians realise it: all design influences people's behaviour, whether we do it deliberately or not. We can't avoid it - so we might as well do it intelligently, particularly where we can help align the needs of users and benefits for society. In this seminar, Dan will talk about some of the insights arising from the Empower project, a collaboration between Brunel Design, More Associates and the University of Warwick. They have been trying to understand how people's behaviour affects patterns of energy use in workplaces, via a range of ethnographic studies and participatory design workshops, in order to develop products that make it easier for both individuals and businesses to change their behaviour and collectively reduce their energy use. Most of what they have found out is about mental models - how people understand the systems around them, and the parts they play in them, and how people within the same place may have different understandings of how things work. The diversity of mental models suggests a range of different design approaches for influencing behaviour, based on how we, as designers, want to treat users: do we want to work with the understanding they have, or do we want to change it? Description: This seminar was delivered on 15th June 2011 by Daniel Lockton a PhD reseracher in the Cleaner Electronics Research Group which is part of the School of Engineering and Design at Brunel University. Dan’s research centres on investigating techniques for using design to influence users’ interactions with products and systems, so that they are used in a more environmentally friendly manner (reducing energy use, reducing waste generation, and so on). The aims include: developing a method for selecting techniques, useful to environmentally sensitive product designers, interaction designers and engineers working on future products and systems; and testing practical implementations of some of these techniques, in consumer electronic products, to determine their effectiveness at achieving the target behaviour. Funded by an Ormsby Trust studentship, this work builds on Dan’s ongoing personal research into ‘Design with Intent’ (http://danlockton.co.uk) – how users’ behaviour is influenced by the design of products, systems and environments, and a general interest in ‘design for independence’: reducing society’s resource dependence, reducing vulnerable users’ dependence on others, and reducing users’ dependence on ‘experts’ to understand their technology. Dan studied Industrial Design Engineering at Brunel University, Runnymede, from 2000-4, and then a Cambridge-MIT Institute Master’s in Technology Policy at the University of Cambridge from 2004-5, before returning to Brunel in 2007. As a freelance designer / engineer / researcher, clients have included Sinclair Research (lightweight transport R & D, including some work on the ultra-light ‘A-Bike’ and in the mobility field), London design consultancy Tangerine (product and branding research) and gadget retailer Mayhem (new product prototyping) as well as a number of individual entrepreneurs. He has also written on automotive history and other design and innovation issues, and has recently become a Fellow of the Royal Society for the encouragement of Arts, Manufactures and Commerce (RSA). The presentation was hosted at Brunel University as part of the Human Centred Design Institute (HCDI) Research Seminar Series. HCDI is a University Research Centre (URC) that brings together expertise in Human-centred Design which combines methodologies and technologies from design, engineering, computer science, artificial intelligence and philosophy. Human-centred Design leads to machines, systems and products which are physically, cognitively and emotionally intuitive to their users. The Human Centre Design seminar series are events designed to encourage communication and teamwork with colleagues across the university and experts leaders in human-centred related topics.

2011-01-01T00:00:00Z Dell'Era, C Human Centred Design Institute (HCDI) Research Seminar Series http://bura.brunel.ac.uk/handle/2438/6540 2012-07-24T11:15:19Z 2012-01-01T00:00:00Z

Title: Design and competitive advantage: collaborative strategies enabling radical innovations of meanings Authors: Dell'Era, C; Human Centred Design Institute (HCDI) Research Seminar Series Abstract: Customers are paying increasing attention to product design, whether the aesthetic, symbolic or emotional meanings of products. Designers can support companies in exploring customers’ needs and the appropriate signs (such as form, colours, materials, etc) that give meaning to products. Managing collaborations with designers is therefore a critical issue for companies that operate in design-intensive industries. The seminar discusses how a company may develop a proper collaborative strategy by identifying an effective portfolio of designers. It shows that companies that innovate collaborate with a broad range of external designers. Most important, innovativeness does not depend on diversity brought by an individual designer, but on diversity brought by the entire portfolio of designers of a firm. The implication is that companies should not focus only on the characteristics of single external parties when developing a collaborative innovation strategy, but, rather, manage carefully a balanced portfolio of collaborators. Description: This seminar was delivered on 30th April 2012 by Dr Claudio Dell'Era, Assistant Professor in the Department of Management, Economics and Industrial Engineering at the Politecnico di Milano, where he also serves as Co-Director of MaDe In Lab, the Laboratory of Management of Design and Innovation of MIP Politecnico di Milano. Research activities developed by Claudio Dell’Era are concentrated in the area of Management of Innovation. Specifically research interests are about two main streams: the former concentrates on innovation strategies developed by leading companies that operate in design-intensive industries where symbolic and emotional values represents critical success factors to generate competitive advantage (Management of Design-Driven Innovation); while the latter analyzes approaches and practices adopted during innovation processes by high-tech companies that face turbulent environments (Management of Technological Innovations in Turbulent Environments). He has published in relevant international journals, such as the Journal of Product Innovation Management, Long Range Planning, R&D Management, International the Journal of Operations & Production Management, Industry & Innovation and the International Journal of Innovation Management. The presentation was hosted at Brunel University as part of the Human Centred Design Institute (HCDI) Research Seminar Series. HCDI is a University Research Centre (URC) that brings together expertise in Human-centred Design which combines methodologies and technologies from design, engineering, computer science, artificial intelligence and philosophy. Human-centred Design leads to machines, systems and products which are physically, cognitively and emotionally intuitive to their users. The Human Centre Design seminar series are events designed to encourage communication and teamwork with colleagues across the university and experts leaders in human-centred related topics.

2012-01-01T00:00:00Z