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Issue Date | Title | Author(s) |
---|---|---|
2007 | Misunderstood or lacking legitimacy? | Cohen, G; Sims, D |
1998 | The transfer of western management to China: Context, content and constraints | Fan, Y |
2005 | Danone Branding Strategy in China | Melewar, T C; Badal, E; Small, J |
2007 | Contingency and Institutional Perspectives within the Liberal Professional Organisation | Cohen, G; Sims, D |
2015 | Explicating consumer segmentation and brand positioning in the islamic financial services industry: A Malaysian perspective | Muhamad, R; Syed Alwi, SF |
2007 | Exploration of the relationship between information systems (IS) activity and marketing activity in the case of 'X' Airlines in developing country | Basahel, A; Irani, Z |
2001 | The mystery of consumer behaviour: market segmentation and shoppers’ choices of shopping centres | Dennis, C; Marsland, D; Cockett, WA |
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