Browsing by Subject Geographic diversification

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Showing results 1 to 2 of 2
Issue DateTitleAuthor(s)
2014h3 gourmet: great to go upmarket, but are people willing to pay for the difference?De Carvalho, JC; da Silva, RV; Syed Alwi, SF
2017Revisiting the relationship between product diversification and internationalization process in the context of emerging market MNEsBatsakis, G; Mohr, A