2026-09-24T17:44:07Zhttps://bura.brunel.ac.uk/oai/request

oai:bura.brunel.ac.uk:2438/45112014-11-01T11:21:12Zcom_2438_23com_2438_58col_2438_3672col_2438_230

Au, YHJ Mynors, D Phillips, Scott Ashley 2010-08-12T11:28:09Z 2010-08-12T11:28:09Z 2010 http://bura.brunel.ac.uk/handle/2438/4511 This thesis was submitted for the degree of Master of Philosophy and awarded by Brunel University. In the UK many industries are suffering as a result of business being lost to competition abroad. Raising the technical content of a company’s product or service may enable them to increase its competitiveness and hence retain or even increase business. A Trade Association exists to represent the interests of its members. One way that this can be realized is by provision of technical information to its members to support raising the technical content of their members’ products or services. The provision of technical information entails sourcing information, collecting it and then disseminating it in an appropriate format. Ways of undertaking this are identified. The factors that are likely to influence the provision of technical information are determined. This is so that a Trade Association can build upon its strengths, diminish weaknesses, exploit opportunities and avoid threats. A strategy for provision of engineering technical information to trade association members was given. Four mechanisms were implemented on a test-bed Trade Association; utilising information technology communication capabilities, newsletters, collaborations and conferences. Feedback and parameters were used to assess the strategy chosen for implementation on the test-bed. Taking this into consideration a revised strategy was established that can be adapted and applied by Trade Associations who wish to provide such a service in the future. Submitted by Carolyn Bailey (carolyn.bailey@brunel.ac.uk) on 2010-08-12T11:27:31Z No. of bitstreams: 1 Fulltext .pdf: 10738116 bytes, checksum: b43e8bdf5c9c532a10a54023a5d584b5 (MD5) Approved for entry into archive by Carolyn Bailey(carolyn.bailey@brunel.ac.uk) on 2010-08-12T11:28:09Z (GMT) No. of bitstreams: 1 Fulltext .pdf: 10738116 bytes, checksum: b43e8bdf5c9c532a10a54023a5d584b5 (MD5) Made available in DSpace on 2010-08-12T11:28:09Z (GMT). No. of bitstreams: 1 Fulltext .pdf: 10738116 bytes, checksum: b43e8bdf5c9c532a10a54023a5d584b5 (MD5) en Brunel University School of Engineering and Design PhD Theses http://bura.brunel.ac.uk/bitstream/2438/4511/1/FulltextThesis.pdf Technology intelligence Technology foresight Trade associations Technology monitoring Technical dissemination Trade association strategies for providing technology intelligence to small and medium sized enterprises - A study of UK technology foresight processes Thesis