Please use this identifier to cite or link to this item:
http://bura.brunel.ac.uk/handle/2438/12046| Title: | Achieving collaboration with diverse stakeholders - the role of strategic ambiguity in CSR communication |
| Authors: | Scandelius, C Cohen, G |
| Keywords: | Strategic ambiguity;CSR communication;Sustainability;Stakeholder management;Sustainability program brand |
| Issue Date: | 2016 |
| Publisher: | Elsevier |
| Citation: | Journal of Business Research, 69: 9, pp. 3487–3499, (2016) |
| URI: | http://bura.brunel.ac.uk/handle/2438/12046 |
| ISSN: | 0148-2963 |
| Appears in Collections: | Brunel Business School Research Papers |
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| File | Description | Size | Format | |
|---|---|---|---|---|
| Fulltext.docx | 367.15 kB | Unknown | View/Open |
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