The impact of enterprise social networking on knowledge sharing between academic staff in higher education

Abstract

Higher education institutions have always considered knowledge sharing critical for research excellence and finding proper methods for sharing knowledge across academic staff has therefore been a major issue for universities and knowledge management research. Recent evidence shows that many universities have embraced enterprise social networking tools to improve communication, relationships, partnerships, and knowledge sharing. To date, there is little understanding of the critical factors for online knowledge sharing behaviour between academic staff, and the impact of these factors on work benefits for academic staff which differ between consumptive users and contributive users in higher education. This study employed the extended unified theory of acceptance and use of technology (UTAUT) to examine factors affecting knowledge sharing about the consumptive use and contributive use of enterprise social network (ESN) behaviour. The study adopts a critical realism philosophical approach and employed a grounded theory mixed methods. The conceptual model was validated through structural equation modelling based on an online survey of 254 academic staff using enterprise social networking as a part of their work in the United Kingdom. The findings have significant theoretical and practical implications for researchers and policy makers. The research has developed a cohesive ESN use model by extending and modifying the unified theory of acceptance and use of technology. The findings indicate significant differences around factors affecting consumptive and contributive usage patterns within ESNs. Due to advances in communication technologies, this research argues that a previous model suggested by Venkatesh et al. (2003) is no longer fit for purpose and the new communication tools can lead to improved knowledge in higher education. This research also makes valuable contributions to universities from a managerial viewpoint, suggesting that universities could help their scholars find a more comprehensive range of funding sources matching scholars' ideas.