The current state of E-commerce in Jordan: Applicability and future prospects

Abstract

This study aimed at determining the current state of e-commerce in Jordan, as well as its future prospects. The research population consisted of all Jordanian industrial, service and/or trade companies that have a registered website. The population size was 712 companies. A total of 118 questionnaires were distributed to randomly selected companies and 95 were returned. Cronbach alpha measure was used to test the reliability of the organizational questionnaire and was calculated to be 0.80 reflecting stability and consistency of the scale and indicating the goodness of the measure. Other statistical tests were used to test the research hypotheses such as One-Sample t-test, Independent-Samples t-test, One-Way ANOVA, Chi-Square and Bivariate Correlations (Pearson). The research indicated that Jordan has adequate and efficient e-commerce requirements in general, but there is no suitable and appropriate Community Culture in order to reach E-commerce Readiness Stage. Some recommendations are then made based on research findings.