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Title: A user perspective of quality of service in m-commerce
Authors: Ghinea, G
Angelides, MC
Keywords: Quality of Service;User perception;M-commerce
Issue Date: 2004
Publisher: Springer Verlag
Citation: Multimedia Tools and Applications, 22(2): 187 - 206, Feb 2004
Abstract: In an m-commerce setting, the underlying communication system will have to provide a Quality of Service (QoS) in the presence of two competing factors—network bandwidth and, as the pressure to add value to the business-to-consumer (B2C) shopping experience by integrating multimedia applications grows, increasing data sizes. In this paper, developments in the area of QoS-dependent multimedia perceptual quality are reviewed and are integrated with recent work focusing on QoS for e-commerce. Based on previously identified user perceptual tolerance to varying multimedia QoS, we show that enhancing the m-commerce B2C user experience with multimedia, far from being an idealised scenario, is in fact feasible if perceptual considerations are employed.
Description: This is the post-print version of the Article. The official published version can be accessed from the link below - Copyright @ 2004 Springer Verlag
ISSN: 1380-7501
Appears in Collections:Publications
Computer Science
Dept of Computer Science Research Papers

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