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Please use this identifier to cite or link to this item:
http://bura.brunel.ac.uk/handle/2438/1707
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| Title: | Research on joint ventures in china: progress and prognosis |
| Authors: | Fan, Y |
| Keywords: | Joint ventures, cross-cultural management
International joint ventures, China, |
| Publication Date: | 1996 |
| Publisher: | The Haworth Press |
| Citation: | Journal of Euromarketing (1996) Vol.4 (3/4), 71-88 |
| Abstract: | Previous published studies on international joint ventures (JVs) in China are reviewed and assessed by summarising important research patterns. A model of management of international JVs in China is developed which emphasises the central theme of cross-cultural management. Dimensions in research on international JVs in China and directions for future research are also discussed. |
| URI: | http://bura.brunel.ac.uk/handle/2438/1707 |
| ISSN: | 1049-6483 |
| Appears in Collections: | Brunel Business School Research Papers
Marketing
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