Browsing by Subject commitment
Showing results 1 to 3 of 3
Issue Date | Title | Author(s) |
---|---|---|
2016 | Explicating industrial brand equity: Integrating brand trust, brand performance and industrial brand image | Syed Alwi, SF; Nguyen, B; Melewar, TC; Loh, YH; Liu, M |
10-Apr-2017 | Integrating identity, strategy and communications for trust, loyalty and commitment | Melewar, TC; Foroudi, Pantea; Gupta, Suraksha; Kitchen, Philip J.; Foroudi, Mohammad M. |
12-Sep-2020 | Relationship satisfaction mediates the association between perceived partner mate retention strategies and relationship commitment | Nascimento, B; Little, A |