Brunel University Research Archive(BURA) preserves and enables easy and open access to all
types of digital content. It showcases Brunel's research outputs.
Research contained within BURA is open access, although some publications may be subject
to publisher imposed embargoes. All awarded PhD theses are also archived on BURA.
Browsing by Subject
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- Brand preference 2
- Brand prominence 1
- brand relationship 1
- brand reputation 2
- Brand setting 1
- Brand similarity 1
- Brand strategy 1
- brand strength 2
- brand supportive behavior 1
- brand traits 1
- Brand trust 1
- Brand value 1
- brand value 1
- Brand value co-creation 1
- Brand visibility 1
- Brand-building 1
- Brand-building communication strategy 1
- Branding 14
- branding 3
- branding capability 1