Brunel University Research Archive(BURA) preserves and enables easy and open access to all
types of digital content. It showcases Brunel's research outputs.
Research contained within BURA is open access, although some publications may be subject
to publisher imposed embargoes. All awarded PhD theses are also archived on BURA.
Browsing by Subject older consumers
Showing results 1 to 2 of 2
| Issue Date | Title | Author(s) |
|---|---|---|
| 17-Aug-2025 | Journal of Macromarketing Special Issue: Healthy Ageing in Marketing | Asaad, Y; Yen, D; Cohen, G |
| 27-Jun-2023 | What We Do Know and Don’t Know about Marketing Communications on Mature Consumers | Yannopoulou, N; Manika, D; Chandrasapth, K; Tajvidi, M; Wells, V |