Brunel University Research Archive(BURA) preserves and enables easy and open access to all
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Browsing by Author Punjaisri, K
Showing results 6 to 8 of 8
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| Issue Date | Title | Author(s) |
|---|---|---|
| 2018 | Millennial Chinese Consumers’ Perceived Destination Brand Value | Lou, J; Dey, BL; Yalkin, C; Sivarajah, U; Punjaisri, K; Huang, Y; Yen, D |
| 2014 | Political brand identity: An examination of the complexities of Conservative brand and internal market engagement during the 2010 UK General Election campaign | Pich, C; Dean, D; Punjaisri, K |
| 30-Jul-2019 | Social Media Led Co-creation of Knowledge in Developing Societies: SME’s Roles in the Adoption, Use and Appropriation of Smartphones in South Asia | Dey, BL; Sarma, M; Pandit, A; Sarpong, D; Kumari, S; Punjaisri, K |