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Issue Date | Title | Author(s) |
---|---|---|
2015 | Corporate Brand: Business to Business | Sequeira, N; da Silva, RV; Syed Alwi, SF |
2016 | Corporate social responsibility in Nigeria: an exploration of the efficacy of legal regulation | Anyakudo, Cosmas Uchechukwu |
2007 | Guanxi, government and Corporate reputation in China: Lessons for international companies | Fan, Y |
2011 | The use of corporate reputation in the development of brand image strategy in the Taiwanese pharmaceutical industry | Chen, Chen-Chu |
2009 | Corporate marketing: Apocalypse, advent and epiphany | Balmer, JMT |
2016 | Organisatioal performance measurement as a new corporate ratings approach for publicly traded companies | Pathak, Vishvesh |
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