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Issue Date | Title | Author(s) |
---|---|---|
2013 | Corporate impression formation in online communities - determinants and consequences of online community corporate impressions | Hallier Willi, Christine |
2011 | The use of corporate reputation in the development of brand image strategy in the Taiwanese pharmaceutical industry | Chen, Chen-Chu |
2011 | Investigating determinants and perceived consequences of auditory identity management: A corporate perspective among UK companies | Bartholmé, Roland |