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Title: Individual behavior towards mobile services acceptance in the airline sector: A survey in Saudi Arabia
Authors: Algethmi, M
De Coster, R
Keywords: Social acceptance;Mobile services;Airline sector
Issue Date: 2013
Citation: Academy of Marketing 2013 Conference, University of South Wales, Cardiff, Wales, ( 08 - 11 July 2013).
Appears in Collections:Advanced Manufacturing and Enterprise Engineering (AMEE)

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