Browsing by Subject Brand identification
Showing results 1 to 2 of 2
Issue Date | Title | Author(s) |
---|---|---|
13-Feb-2016 | Brand identification in higher education: A conditional process analysis | Palmer, A; Koenig-Lewis, N; Asaad, Y |
2016 | Brand value co-creation with employees through the Leader-Member Exchange theory: the case of a corporate brand | Punjaisri, K; Balmer, J |