Browsing by Subject social identity theory
Showing results 1 to 5 of 5
Issue Date | Title | Author(s) |
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6-Aug-2023 | Aesthetic labour outcome and experience of individuals with tribal marks in Nigeria | Adisa, TA; Nickson, D; Ogbonnaya, C; Mordi, C |
28-Dec-2021 | Cause-Related Marketing and Ethnocentrism: The Moderating Effects of Geographic Scope and Perceived Economic Threat | Boulouta, I; Manika, D |
26-Jun-2021 | Corporate brand orientation: identity, internal images, and corporate identification matters | Balmer, JMT; Podnar, K |
18-Mar-2019 | Impact of multilateral place dimensions on corporate brand attractiveness and identification in higher education: Business school insights | Balmer, JMT; Mahmoud, R; Chen, W |
23-Dec-2021 | Managerial corporate brand orientation: explication, significance, and antecedents | Balmer, JMT |