Browsing by Author Alwi, SFS
Showing results 1 to 5 of 5
Issue Date | Title | Author(s) |
---|---|---|
20-Oct-2022 | Brexit or Brand it? The Effects of Attitude Towards Brexit and Reshored Brands on Consumer Purchase Intention | Dey, BL; Alwi, SFS; Babu, MM; Roy, SK; Muhammad, SS |
31-Mar-2021 | Consumer engagement with social media platforms: A study of the influence of attitudinal components on cutting edge technology adaptation behaviour | Muhammad, SS; Dey, BL; Kamal, MM; Alwi, SFS |
16-Jun-2022 | Introducing integrated hybrid communication: the nexus linking marketing communication and corporate communication | Alwi, SFS; Ballmer, JMT; Stoian, M-C; Kitchen, PJ |
31-Jan-2020 | Service customer orientation and social sustainability: The case of small and medium enterprises | Mei Jyin, CL; CheHa, N; Alwi, SFS |
30-Jun-2020 | Value co-creation through social innovation: A study of sustainable strategic alliance in telecommunication and financial services sectors in Bangladesh | Babu, MM; Dey, BL; Rahman, M; Roy, SK; Alwi, SFS; Kamal, MM |