Brunel University Research Archive(BURA) preserves and enables easy and open access to all
types of digital content. It showcases Brunel's research outputs.
Research contained within BURA is open access, although some publications may be subject
to publisher imposed embargoes. All awarded PhD theses are also archived on BURA.
Browsing by Author Meng, LM
Showing results 1 to 2 of 2
| Issue Date | Title | Author(s) |
|---|---|---|
| 3-Feb-2025 | Effect of Human Images in Advertisements on Consumers’ Experiential Purchase Intentions | Meng, LM; Kou, S; Duan, S; Wang, Y; Lü, K |
| 30-Aug-2021 | The impact of online celebrity in livestreaming E-commerce on purchase intention from the perspective of emotional contagion | Meng, LM; Duan, S; Zhao, Y; Lu, K; Chen, S |