Please use this identifier to cite or link to this item: http://bura.brunel.ac.uk/handle/2438/14788
Title: Enhancing online customer experience via corporate brand: Scale development, validation and conceptual model
Authors: Hamzah, ZL
Syed Alwi, SF
Nguyen, B
Othman, MD
Issue Date: 2017
URI: http://bura.brunel.ac.uk/handle/2438/14788
Appears in Collections:Brunel Business School Research Papers

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