Please use this identifier to cite or link to this item:
http://bura.brunel.ac.uk/handle/2438/18555
Title: | Mapping & classifying business models to replace single-use packaging in the food & beverage industry: A strategic design tool |
Authors: | Mansour, N Ceschin, F Harrison, D Long, Y |
Keywords: | Product-Service Systems;;Reusable Packaging;;Business model;Ocean Plastic;;Single-use Packaging; |
Issue Date: | 21-Jun-2019 |
Publisher: | LENS |
Citation: | 2019, pp. 418 - 422 (6) |
Abstract: | Ocean plastics is threatening marine life and entering the food chain. Single-use packaging (SUP) represents a major share of ocean plastics, thus intervention is necessary. This paper explores Product-Service Systems (PSS) business models to replace SUP with reusable packaging (RP). Literature shows that RP offers environmental advantages over SUP. However, a classification system of RP business model is missing. This paper aims to fill this gap. Case studies of RP business models are analysed. A theory building approach led to developing a classification system and clustering case studies in archetypal models. Then it’s tested with 12 design students to validate it as a strategic design tool. The outcome is classification system and 15 archrtypal models of RP solutions and is usable as a strategic design tool. The tool can be used by companies and designers to identify business opportunities and aid in shifting business models from SUP to RP systems. |
URI: | http://bura.brunel.ac.uk/handle/2438/18555 |
Appears in Collections: | Brunel Design School Research Papers |
Files in This Item:
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FullText.pdf | 310.88 kB | Adobe PDF | View/Open |
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