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Please use this identifier to cite or link to this item:
http://bura.brunel.ac.uk/handle/2438/18657| Title: | Away From Home: How Young Chinese Consumers travel with Global Brands? |
| Authors: | Cappellini, B Hosany, S Yen, D Yu, Q |
| Keywords: | Global brands;Brand meanings;Chinese consumers;Travelling consumers |
| Issue Date: | 31-Oct-2017 |
| Publisher: | Elsevier |
| Citation: | Journal of Retailing and Consumer Services |
| URI: | http://bura.brunel.ac.uk/handle/2438/18657 |
| ISSN: | 0969-6989 |
| Appears in Collections: | Brunel Business School Research Papers |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| FullText.pdf | 169.36 kB | Adobe PDF | View/Open |
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