Please use this identifier to cite or link to this item:
http://bura.brunel.ac.uk/handle/2438/21418
Full metadata record
DC Field | Value | Language |
---|---|---|
dc.contributor.author | Asaad, Y | - |
dc.contributor.author | Melewar, TC | - |
dc.contributor.author | Cohen, G | - |
dc.contributor.author | Balmer, JMT | - |
dc.date.accessioned | 2020-08-11T16:25:02Z | - |
dc.date.available | 2013 | - |
dc.date.available | 2020-08-11T16:25:02Z | - |
dc.date.issued | 2013-10-21 | - |
dc.identifier.citation | Marketing Intelligence and Planning, 2013, 31 (7), pp. 838 - 856 | en_US |
dc.identifier.issn | 0263-4503 | - |
dc.identifier.uri | https://bura.brunel.ac.uk/handle/2438/21418 | - |
dc.format.extent | 838 - 856 | - |
dc.language.iso | en | en_US |
dc.publisher | Emerald | en_US |
dc.subject | universities | en_US |
dc.subject | export market orientation | en_US |
dc.subject | higher education marketing | en_US |
dc.subject | international marketing managers | en_US |
dc.subject | international students recruitment | en_US |
dc.title | Universities and export market orientation: An exploratory study of UK post-92 universities | en_US |
dc.type | Article | en_US |
dc.identifier.doi | https://doi.org/10.1108/MIP-01-2013-0007 | - |
dc.relation.isPartOf | Marketing Intelligence and Planning | - |
pubs.issue | 7 | - |
pubs.publication-status | Published | - |
pubs.volume | 31 | - |
Appears in Collections: | Brunel Business School Research Papers |
Files in This Item:
File | Description | Size | Format | |
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FullText.pdf | 236.17 kB | Adobe PDF | View/Open |
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