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http://bura.brunel.ac.uk/handle/2438/31866| Title: | Exploring the Impact of Travel Vlogs on Prospect Tourists: A SOR Based Theoretical Framework |
| Authors: | Li, W Kim, YR Scarles, C Liu, A |
| Keywords: | travel vlog;Stimulus-Organism-Response;theoretical framework |
| Issue Date: | 7-Jan-2022 |
| Publisher: | Springer |
| Citation: | Li, W. et al. (2022) 'Exploring the Impact of Travel Vlogs on Prospect Tourists: A SOR Based Theoretical Framework', in J.L. Stienmetz, B. Ferrer-Rosell and D. Massimo (eds.) Information and Communication Technologies in Tourism 2022. ENTER 2022. Proceedings of the ENTER 2022 eTourism Conference, January 11-14, 2022. (Springer Proceedings in Business and Economics (SPBE)). Cham: Springer, pp. 486 - 491. doi: 10.1007/978-3-030-94751-4_45. |
| Series/Report no.: | Springer Proceedings in Business and Economics (SPBE); |
| Abstract: | In recent years, travel vlogs are prevalent on social media, they are projected as an important marketing tool to attract tourists to destinations in the post-COVID-19 era. However, the underlying mechanism of how travel vlogs affect prospective tourists’ behaviours remains unclear. To address this gap, this paper discusses the applicability of the Stimulus-Organism-Response (SOR) model to travel vlog research and proposes a SOR based theoretical framework. Moreover, this paper highlights the increasing trend of the SOR model in both e-tourism and wider tourism and hospitality research. |
| URI: | https://bura.brunel.ac.uk/handle/2438/31866 |
| DOI: | https://doi.org/10.1007/978-3-030-94751-4_45 |
| ISBN: | 978-3-030-94750-7 (pbk) 978-3-030-94751-4 (ebk) |
| ISSN: | 2198-7246 |
| Other Identifiers: | ORCiD: Wenliang Li https://orcid.org/0000-0001-8342-7330 ORCiD: Yoo Ri Kim https://orcid.org/0000-0002-1451-3355 ORCiD: Caroline Scarles https://orcid.org/0000-0001-8279-3689 ORCiD: Anyu Liu https://orcid.org/0000-0003-1459-0163 |
| Appears in Collections: | Brunel Business School Research Papers |
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