Please use this identifier to cite or link to this item: http://bura.brunel.ac.uk/handle/2438/31868
Title: Advancements in technology and digital media in tourism
Authors: van Nuenen, T
Scarles, C
Keywords: artificial intelligence;augmented reality;digital media;e-tourism;mixed reality;mobile technology;sharing economy;video games;virtual reality
Issue Date: 12-Feb-2021
Publisher: SAGE Publications
Citation: van Nuenen, T. and Scarles, C. (2021) 'Advancements in technology and digital media in tourism', Tourist Studies, 21 (1), pp. 119 - 132. doi: 10.1177/1468797621990410.
Abstract: This article discusses the concomitant processes of increasing familiarisation, responsiveness and responsibility that digital technology enables in the realm of tourism. We reflect on the influence of the proliferation of interactive digital platforms and solutions within tourism practice and behaviour through a range of lenses, from user generated content and associated interactive digital platforms, the emergence of gamification embedded within these, immersive mixed-reality media (such as virtual reality [VR] and augmented reality [AR]) and the changes in tourist behaviour that have paralleled these digital developments. We also explore the use of AI in tourism, and the methodological potential that digital technology has for tourism studies.
URI: https://bura.brunel.ac.uk/handle/2438/31868
DOI: https://doi.org/10.1177/1468797621990410
ISSN: 1468-7976
Other Identifiers: ORCiD: Tom van Nuenen https://orcid.org/0000-0002-8357-2316
ORCiD: Caroline Scarles https://orcid.org/0000-0001-8279-3689
Appears in Collections:Brunel Business School Research Papers

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