Brunel University Research Archive(BURA) preserves and enables easy and open access to all
types of digital content. It showcases Brunel's research outputs.
Research contained within BURA is open access, although some publications may be subject
to publisher imposed embargoes. All awarded PhD theses are also archived on BURA.
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Results 1861-1870 of 2250 (Search time: 0.01 seconds).
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| Issue Date | Title | Author(s) |
|---|---|---|
| 2006 | An Examination of the Volitional Stages in Consumer Decisions to Avoid Sweatshop Clothing | Shaw, D; Bekin, C; Shiu, E; Hassan, L; Hogg, G; Wilson, E |
| 2006 | Realizing the business benefits of enterprise IT | Sharif, AM |
| 2003 | Testing goodwill: Conflict and co-operation in new product development networks | Coles, AM; Harris, L; Dickson, K |
| 2005 | Danone Branding Strategy in China | Melewar, T C; Badal, E; Small, J |
| 2006 | Cultural Dimensions And CRM Systems: A Cross-Cultural Case Study’ | Ali, M; Brooks, L; Alshawi, S |
| 2002 | Corporate branding in the retail sector: a practitioner’s perspective | Burghausen, M; Fan, Y |
| 2004 | A cultural approach to study customer relationship management (CRM) systems | Ali, M; Alshawi, S |
| 2005 | Zero-sum? Realising the value of IT in business | Sharif, AM |
| 2008 | The rise of emerging market multinationals and its impact on marketing | Fan, Y |
| 2008 | The art of cross-cultural branding | Fan, Y |
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Subject
- 57 China
- 37 COVID-19
- 29 sustainability
- 29 UK
- 28 SMEs
- 25 Nigeria
- 24 corporate governance
- 19 Turkey
- 17 artificial intelligence
- 17 gender
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Date issued
- 948 2020 - 2026
- 903 2010 - 2019
- 369 2000 - 2009
- 20 1992 - 1999