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Title: Architectural marketing capabilities of exporting ventures: the contingent effect of the distributor
Authors: Theoharakis, V
Batsakis, G
Angelis, Y
Keywords: Architectural Capabilities;Resource Based Theory;Market Orientation;Exports
Issue Date: 2019
Publisher: Emerald
Citation: International Marketing Review
ISSN: 0265-1335
Appears in Collections:Publications

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