Please use this identifier to cite or link to this item:
|Title:||Perceived Derived Attributes of Online Customer Reviews|
|Keywords:||Online customer reviews (OCRs);electronic word-of-mouth (eWOM);TAM;perceived control;Theory of Planned Behaviour (TPB);perceived enjoyment|
|Citation:||Computers in Human Behavior, 2016, 56 pp. 306 - 319|
|Appears in Collections:||Publications|
Items in BURA are protected by copyright, with all rights reserved, unless otherwise indicated.