Please use this identifier to cite or link to this item:
http://bura.brunel.ac.uk/handle/2438/1863| Title: | Soft power and nation branding |
| Authors: | Fan, Y |
| Keywords: | Nation branding, soft power, cultural power, nation image |
| Issue Date: | 2007 |
| Publisher: | Peking University |
| Citation: | PKU Business Review (2007) No. 10 |
| URI: | http://bura.brunel.ac.uk/handle/2438/1863 |
| ISSN: | 1672-8149 |
| Appears in Collections: | Marketing Brunel Business School Research Papers |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| Soft+Power+Ch.pdf | 324.45 kB | Adobe PDF | View/Open |
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