Please use this identifier to cite or link to this item:
http://bura.brunel.ac.uk/handle/2438/1863
Title: | Soft power and nation branding |
Authors: | Fan, Y |
Keywords: | Nation branding, soft power, cultural power, nation image |
Issue Date: | 2007 |
Publisher: | Peking University |
Citation: | PKU Business Review (2007) No. 10 |
URI: | http://bura.brunel.ac.uk/handle/2438/1863 |
ISSN: | 1672-8149 |
Appears in Collections: | Marketing Brunel Business School Research Papers |
Files in This Item:
File | Description | Size | Format | |
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Soft+Power+Ch.pdf | 324.45 kB | Adobe PDF | View/Open |
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