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http://bura.brunel.ac.uk/handle/2438/22106Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.contributor.author | Boukis, A | - |
| dc.contributor.author | Punjaisri, P | - |
| dc.contributor.author | Balmer, JMT | - |
| dc.contributor.author | Kaminakis, K | - |
| dc.contributor.author | Papastathopolous, A | - |
| dc.date.accessioned | 2021-01-15T14:21:29Z | - |
| dc.date.available | 2021-01-15T14:21:29Z | - |
| dc.date.issued | 2021-01-22 | - |
| dc.identifier.citation | Boukis, A., Punjaisri, P., Balmer, J.M.T., Kaminakis, K. and Papastathopolous, A. (2021) 'Unveiling front-line employees’ brand construal types during corporate brand promise delivery: A multi-study analysis', Journal of Foodservice Business Research, 131, pp. 673 - 685. doi: 10.1016/j.jbusres.2020.12.068. | en_US |
| dc.identifier.issn | 1537-8020 | - |
| dc.identifier.uri | https://bura.brunel.ac.uk/handle/2438/22106 | - |
| dc.description | Supplementary material: Supplementary data to this article: Download Word document (https://ars.els-cdn.com/content/image/1-s2.0-S0148296320308961-mmc1.docx - 35KB) | - |
| dc.format.extent | 673 - 685 | - |
| dc.format.medium | Print-Electronic | - |
| dc.language.iso | en_US | en_US |
| dc.rights | Copyright © 2021 Elsevier Inc. All rights reserved. This is the accepted manuscript version of an article which has been published in final form at https://doi.org/10.1016/j.jbusres.2020.12.068, archived on this repository under a Creative Commons CC BY-NC-ND attribution licence. | - |
| dc.rights.uri | https://creativecommons.org/licenses/by-nc-nd/4.0/ | - |
| dc.subject | corporate branding | en_US |
| dc.subject | corporate brand construal | en_US |
| dc.subject | corporate brand identification | en_US |
| dc.subject | frontline employees | en_US |
| dc.subject | internal branding | en_US |
| dc.subject | Bayesian SEM | en_US |
| dc.title | Unveiling front-line employees’ brand construal types during corporate brand promise delivery: A multi-study analysis | en_US |
| dc.type | Article | en_US |
| dc.identifier.doi | https://doi.org/10.1016/j.jbusres.2020.12.068 | - |
| dc.relation.isPartOf | Journal of Foodservice Business Research | - |
| pubs.publication-status | Published | - |
| pubs.volume | 131 | - |
| dc.identifier.eissn | 1537-8039 | - |
| dc.rights.holder | Elsevier Inc. | - |
| Appears in Collections: | Brunel Business School Research Papers | |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| FullText.pdf | Copyright © 2021 Elsevier Inc. All rights reserved. This is the accepted manuscript version of an article which has been published in final form at https://doi.org/10.1016/j.jbusres.2020.12.068, archived on this repository under a Creative Commons CC BY-NC-ND attribution licence. | 722.41 kB | Adobe PDF | View/Open |
This item is licensed under a Creative Commons License
