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Issue Date | Title | Author(s) |
---|---|---|
2009 | Using authentic 3D product visualisation for an electrical online retailer | Algharabat, R; Dennis, C |
2009 | The factors driving online shopping in Saudi Arabia: Gender differences and behavior | Al-maghrabi, T; Dennis, C |
2009 | Corporate communications in China : A preliminary study | Fan, Y |
2009 | Driving online shopping: Spending and behavioral differences among women in Saudi Arabia | Al-maghrabi, T; Dennis, C |
2009 | The driving factors of continuance intention of e-shopping: Gender differences in behaviour - the case of Saudi Arabia | Al-maghrabi, T; Dennis, C |
2009 | Scrutinising the British Monarchy: The corporate brand that was shaken, stirred and survived | Balmer, JMT |
2008 | The art of cross-cultural branding | Fan, Y |
2008 | The rise of emerging market multinationals and its impact on marketing | Fan, Y |
2000 | Global marketing or local marketing: the confusion about globalisation | Fan, Y; Jiang, F |
2009 | 3D product authenticity model for online retail: An invariance analysis | Algharabat, R; Dennis, C |
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