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Please use this identifier to cite or link to this item: http://bura.brunel.ac.uk/handle/2438/32880
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dc.contributor.authorBatat, W-
dc.contributor.authorAddis, M-
dc.contributor.authorAtakan, SS-
dc.contributor.authorManika, D-
dc.contributor.authorPeter, PC-
dc.contributor.authorPeterson Fronczek, L-
dc.date.accessioned2026-02-24T15:56:45Z-
dc.date.available2026-02-24T15:56:45Z-
dc.date.issued2026-
dc.identifier.citationBatat, W. et al. (2026) 'MAKING FOOD EXPERIENCE DESIGN ACTIONABLE: A CUSTOMER-CENTRIC, PROCESS-BASED FRAMEWORK GROUNDED IN FOOD WELL-BEING', European Journal of Marketing, 0 (accepted, in press)en_US
dc.identifier.issn0309-0566-
dc.identifier.urihttps://bura.brunel.ac.uk/handle/2438/32880-
dc.description...en_US
dc.description.abstract...en_US
dc.format.extent1–50-
dc.format.mediumPrint-Electronic-
dc.language.isoenen_US
dc.publisherEmeralden_US
dc.rightsCreative Commons Attribution Non-commercial 4.0 International-
dc.rights.urihttps://creativecommons.org/licenses/by-nc/4.0/-
dc.subjectdesign thinkingen_US
dc.subjectfood experience designen_US
dc.subjectfood well-beingen_US
dc.subjectexperiential marketingen_US
dc.subjectmarketing strategyen_US
dc.subjectfood innovationen_US
dc.titleMAKING FOOD EXPERIENCE DESIGN ACTIONABLE: A CUSTOMER-CENTRIC, PROCESS-BASED FRAMEWORK GROUNDED IN FOOD WELL-BEINGen_US
dc.typeArticleen_US
dc.relation.isPartOfEuropean Journal of Marketing-
pubs.issue0-
pubs.publication-statusAccepted-
pubs.volume00-
dc.identifier.eissn1758-7123-
dc.rights.licensehttps://creativecommons.org/licenses/by-nc/4.0/legalcode.en-
dc.rights.holderEmerald Publishing Limited-
dc.contributor.orcidManika, Danae [0000-0002-6331-1979]-
Appears in Collections:Department of Business Analytics and Marketing Embargoed Research Papers *

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