Please use this identifier to cite or link to this item: http://bura.brunel.ac.uk/handle/2438/8449
Title: Online grocery retailing in Jordan: Future perspectives
Authors: Alnawayseh, M
Alnabhan, M
Balachandran, W
Keywords: Benefits;Barriers;Developing countries;Jordan;Online grocery retailing (OGR)
Issue Date: 2013
Citation: European, Mediterranean & Middle Eastern Conference on Information Systems (EMCIS 13), Windsor, United Kingdom, 2013
Abstract: Electronic commerce (e-Commerce) has been considered as the way of conducting business transactions online. The use of e-commerce technologies is widely accepted around the world since it offers organizations many opportunities to improve their performance. However, it is still skeptical that using this technology will come up with positive expectations. This study aimed at identifying the possible benefits and barriers that may affect the Jordanian grocery retailers’ decision to adopt this kind of technologies.
URI: http://bura.brunel.ac.uk/handle/2438/8449
ISBN: 978-1-908549-11-2
Appears in Collections:Electronic and Computer Engineering
Dept of Electronic and Computer Engineering Research Papers

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