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Issue Date | Title | Author(s) |
---|---|---|
30-Sep-2020 | Explicating Place Identity Attitudes, Place Architecture Attitudes, and Identification Triad Theory | Foroudi, MM; Balmer, JMT; Chen, W; Foroudi, P; Patsala, P |
2020 | The role of corporate brand image for B2B relationships of logistics service providers in China | Balmer, JMT; Zhibin, L; Chen, W; He, X |
6-Feb-2020 | Higher Education: a once-in-lifetime purchase | Yang, H-P; Yen, D; Balmer, JMT |
24-Apr-2020 | Corporate heritage brand traits and corporate heritage brand identity: the case study of John Lewis | Sameour, A; Chen, W; Balmer, JMT |
7-Jan-2020 | Crafting the forever now: corporate heritage brand innovation at John Lewis Partnership | Sammour, A; Chen, W; Balmer, JMT; Botchie, D; Faraday, J |