Brunel University Research Archive(BURA) preserves and enables easy and open access to all
types of digital content. It showcases Brunel's research outputs.
Research contained within BURA is open access, although some publications may be subject
to publisher imposed embargoes. All awarded PhD theses are also archived on BURA.
Browsing by Subject Consumer behavior
Showing results 1 to 5 of 5
| Issue Date | Title | Author(s) |
|---|---|---|
| 12-Jun-2017 | Consumer interpretation of brand prominence signals: insights for a broadened typology | Meyer, HM; Manika, D |
| 2018 | The effect of parental interventions on food buying behaviour of children subjected to social media food advertising | Al Abbas, Amani A.Karim |
| 2018 | Influence of technology on consumer behavior in the Digital Era | Kalganova, T; Limlahapun, R |
| 2019 | Internet of Things in the Hospitality Industry – A Current State of Art | Kalganova, T; Limlahapun, R |
| 2005 | Modelling the effects of mall atmospherics on shoppers’ approach behaviors | Dennis, C; Newman, A |