Collection's Items (Sorted by Submit Date in Descending order): 21 to 70 of 113
Issue Date | Title | Author(s) |
2009 | Scrutinising the British Monarchy: The corporate brand that was shaken, stirred and survived | Balmer, JMT |
2009 | Corporate marketing: Apocalypse, advent and epiphany | Balmer, JMT |
2009 | Understanding the factors that derive continuance intention of e-shopping in Saudi Arabia: Age group differences in behaviour | Al-maghrabi, T; Dennis, C |
2009 | The factors driving online shopping in Saudi Arabia: Regional and behavioral differences among women | Al-maghrabi, T; Dennis, C |
2009 | The driving factors of continuance online shopping: Gender differences in behaviour among students in Saudi Arabia | Al-maghrabi, T; Dennis, C |
2009 | The effects of progressive levels of 3d authenticity antecedents and consequences on consumers’ virtual experience | Algharabat, R; Dennis, C |
2009 | 3D product authenticity model for online retail: An invariance analysis | Algharabat, R; Dennis, C |
2009 | Using authentic 3D product visualisation for an electrical online retailer | Algharabat, R; Dennis, C |
2009 | Using 3D product visualisation to tap consumers’ experience with online retailers: From telepresence to authenticity | Algharabat, R; Dennis, C |
2009 | Modelling 3D product visualisation for online retail atmospherics | Algharabat, R; Dennis, C |
2009 | The factors driving online shopping in Saudi Arabia: Gender differences and behavior | Al-maghrabi, T; Dennis, C |
2009 | Driving online shopping: Spending and behavioral differences among women in Saudi Arabia | Al-maghrabi, T; Dennis, C |
2009 | The driving factors of continuance intention of e-shopping: Gender differences in behaviour - the case of Saudi Arabia | Al-maghrabi, T; Dennis, C |
2009 | The factors driving online shopping in Saudi Arabia: Gender differences and behavior | Al-maghrabi, T; Dennis, C |
2009 | Modelling 3D product visualization on the online retailer | Algharabat, R; Dennis, C |
2009 | Using authentic 3D product visualisation for an electrical online retailer | Algharabat, R; Dennis, C |
2009 | The driving factors of continuance online shopping: Gender differences in behaviour the case of Saudi Arabia | Al-maghrabi, T; Dennis, C |
2009 | Corporate communications in China
: A preliminary study | Fan, Y |
2006 | Unethical consumers: Deshopping behaviour using the qualitative analysis of theory of planned behaviour and accompanied (de)shopping | King, T; Dennis, C |
2003 | Interviews of deshopping behaviour: An analysis of theory of planned behaviour | King, T; Dennis, C |
2010 | e-Consumer Behaviour | Dennis, C; Merrilees, B; Jayawardhena, C; Wright, L T |
2010 | Internet banking acceptance model: Cross-market examination | Alsajjan, B; Dennis, C |
2009 | Analyzing the use of UTAUT model in explaining an online behaviour: Internet banking adoption | Al-Qeisi, Kholoud Ibrahim |
2008 | Antecedents and consequences of market orientation in universities: Literature review and conceptual framework | Asaad, Y; Cohen, G; Melewar, T C |
2005 | Sale the seven Cs: Teaching/training aid for the (e-)retail mix | Dennis, C; Fenech, T; Merrilees, B |
2009 | Branding the nation: Towards a better understanding | Fan, Y |
2009 | Surrogate Brands - The pull to adopt an ‘Other’ nation; via sports merchandise | Wilson, J; Liu, J; Fan, Y |
2009 | A study of food buying behavior among Chinese children | Fan, Y; Li, Y |
2001 | Strategies for building a customer base on the internet: Symbiotic marketing | Lockett, A; Blackman, ID |
2007 | Marque in the making | Fan, Y |
2008 | Children’s buying behaviour in China: A study of their information sources | Fan, Y; Li, Y |
2009 | Internationalisation of Spanish fashion brand Zara | Lopez, C; Fan, Y |
2000 | Global marketing or local marketing: the confusion about globalisation | Fan, Y; Jiang, F |
2004 | Advertising and public relations in china | Fan, Y |
1995 | Chinese cultural values and entrepreneurship | Fan, Y |
1995 | Strategic groups and cluster analysis | Fan, Y |
1995 | Reexaming strategic groups: existence, group structure and mobility barriers | Fan, Y |
2008 | Key perspectives in nation image: a conceptual framework for nation branding | Fan, Y |
2002 | Corporate branding in the retail sector: a practitioner’s perspective | Burghausen, M; Fan, Y |
2000 | Corporate communications: audiences, funding and crisis management | Dolphin, R; Fan, Y |
2005 | Can a nation be marketed like products? | Fan, Y |
2007 | Soft power and nation branding | Fan, Y |
2000 | Corporate communications in practice: the profile of pr directors in the british companies | Dolphin, R; Fan, Y |
2005 | The art of cross-cultural branding | Fan, Y |
2001 | How to reach 1.3bn consumers in China? | Fan, Y; Pfitzenmaier, N |
2000 | Is Corporate Communications A Strategic Function? | Dolphin, R; Fan, Y |
1996 | Chinese peasant entrepreneurs: an examination of township and village | Fan, Y; Chen, N; Kirby, D |
1993 | Competitor recognition by managerial perception -- a case in the UK computer industry | Fan, Y |
2005 | Project report – transferable skills in higher education | Dennis, C; Wadsworth, D |
2008 | The rise of emerging market multinationals and its impact on marketing | Fan, Y |
Collection's Items (Sorted by Submit Date in Descending order): 21 to 70 of 113